Audi continued its growth with a rise in sales to 11,192 units for 2015. This time around, Mercedes-Benz moved ahead of the Ingolstadt-based automakers in sales figures.
The big boss at Audi India, Mr Joe King stated, “Audi has been the preferred choice of luxury mobility for car enthusiasts in India. The year 2015 has seen another year of growth for us and we remained focused towards our aim to provide the best luxury car buying experience to our customers. Unique initiatives like the Audi Mobile Terminal brought the showroom right to the customer’s doorstep, especially in tier II and tier III cities, where we received a huge and a positive response from the customers who are significantly contributing to the transformation of the luxury landscape in India. This coupled with a robust dealer footprint, wide product range and on top of it a very motivated and committed team ensuredthat our growth is sustainableand we are here for the long run.”+
“We are committed towards bringing new products which are technologically advanced, smart, agile and comfortable. We proved it by launching the all-new Audi TT Coupe, the new Audi A6 Matrix, the first Avant body style sportscar- the Audi RS 6 Avant and the all-new Audi Q7. With our perfect pricing and the class defining products packed with the most innovative features, we have been able to offer the best package to our customers. We are very confident that we will continue our growth path in 2016 and beyond,” added Mr. King.
The major launches for the brand this year have been the new-generation Q7, which got introduced towards the end of last year. Other than this, there will nine other launches this year, where even the Q3 got a refresh in styling.
